Does Your Enterprise Have a Central Strategic Mobile Resource?

Mobile technologies are much more than a trend, and are no longer something that organizations and enterprises can overlook or pretend to ignore.

Mobile is already a significant market platform that generates substantial revenues, driven by the ever-growing use of smartphones and mobile applications. However, alongside these exciting business opportunities, mobile technologies and applications also introduce new types of risks that were not an issue in the desktop application world.

As mobile grows, the accompanying pains and risks require (even dictate) the adoption of a robust mobile strategy built upon a centralized organizational solution. Such a strategic solution should be based on an appropriate set of tools that can be used by management, development and testing teams wherever they may be located around the globe.

Mobile applications require enterprises to take into account several mobile-specific components that are not relevant to the desktop space:

  • Governance and availability of devices (smartphones and tablets). The extremely dynamic and fragmented mobile market requires continuous testing of mobile products. To ensure timely delivery to market, you must have access to an up-to-date set of mobile devices at all times.
  • Global solution which enables offshoring, testing and collaboration among diverse and distributed teams
  • Robust manual testing solution to handle user interface and other “look & feel” issues
  • Cross-device test automation solution in order to accelerate TTM and to enable QA to efficiently perform continuous regression testing while moving from one version of the product to the next
  • The ability to plug a dedicated, mobile-specific testing platform into your existing ALM tools, processes and organizational skill sets (i.e., seamlessly integrate with existing ALM quality suites)
  • Mobile Application Performance & Monitoring (APM) must be taken into account. Availability and response time for your mobile application are critical for business success. Studies show that mobile users are less tolerant than desktop users to performance and availability shortcomings.
Figure 1: World Quality Report 2012-2013, CapGemini

When formulating your mobile strategy, do not take the risk of overlooking these important aspects of mobile testing. In addition, the latest World Quality Report (as illustrated above) stresses the importance of using a cloud-based, centralized organizational resource to enhance agility, competitiveness and cost-effectiveness.

Using this blueprint, Perfecto Mobile has deployed mobile testing solutions for leading enterprises and mobile carriers worldwide.  Our experience shows that addressing these key pillars assures ongoing mobile quality while cost-effectively streamlining the entire mobile lifecycle for the various mobility groups (Development, Testing, Performance and Operations).

So here’s the takeaway:

Mobile is a serious business platform which is getting more complex and fragmented every day. New devices will continue to pop up and new mobile OS versions will be released with increasing frequency, making mobile testing that much more difficult.

To thrive in such an environment, enterprises ought to focus their time, energy and resources on developing high quality mobile products that serve their customers’ needs. Integrating the right mobile solution with your existing tools and processes will allow your team to focus on developing real mobile testing scenarios, automation, etc., rather than dealing with organizational issues. By supporting the pillars listed above, your mobile testing solution can serve as a central strategic resource across the enterprise IT environment.

Latest news from the mobile world

Hi,

In the last couple of days and with the new iPhone5 announcement i wanted to gather the main highlights in one place 🙂

  • iPhone 5 (http://www.apple.com/iphone/) which was announced shall be available next week together with a possible launch of the new iOS6!
  • Details around the app store applications –> Total of 700,000 apps available in AppStore, while ~250,000 also ported to iPad
  • battle in the mobile world continues, and few great smartphones put themselves as leaders and competitors to the new iPhone 5:

** HTC One X – http://www.htc.com/www/smartphones/htc-one-x/ (4.7” Screen)

** Samsung Galaxy SIII – http://www.samsung.com/global/galaxys3/ (4.8” Screen)

** LG Optimus G – http://reviews.cnet.com/smartphones/lg-optimus-g-unlocked/4505-6452_7-35427825.html (4.7” Screen)

** Motorola Razr Maxx HD – http://www.engadget.com/2012/09/05/motorola-droid-razr-hd-maxx-hands-on-bigger-battery-beautiful/ (4.7” Screen)

** Sony Xperia S – http://www.gsmarena.com/sony_xperia_s-4369.php (4.3” Screen)

** Nokia Lumia 920 – http://www.nokia.com/global/products/phone/lumia920/ (4.5” Screen)

Eran Kinsbruner

Windows Phone 8 handsets are starting to pop out

Hi,

As many anticipated, we are starting to see more and more investment in the new Windows Phone platform, by many OEM’s and not only Nokia which is collaborating for a while with Microsoft.

In this short post, i will list the new upcoming Windows Phone 8 phones which you will soon start to see.

HTC:

HTC is announcing the launch of its new Windows Phone 8 phone called HTC Accord.

The phone comes with a 1.5 GHZ dual core SnapDragon processor, 4.3 ” Screen, 8 MP camera, External microSD card, NFC support, as well rumors says that the phone will have support for LTE communication.

Read more at: http://www.htcaccord.com/

Samsung:

Samsung announced its new ATIV-S Windows Phone 8 phone with the following characteristics: Super AmoLed 4.8 ” Screen, 1.5 GHZ dual core processor, Full HD 8 MP rear camera, with a 1.9 MP front camera. support for an external MicroSD card (which is new in the WP platform) and NFC support!. The phone which is running the WP8 will support Internet Explorer 10 browser, Mobile Office suite and the new cloud storage service SkyDrive.

The ATIV brand actually starts a new line of products by Samsung for WP8 (ATIV Tab 10.1”, ATIV Smart PC and more)

Read more at: http://www.samsung.com/global/ativ/ativ_s.html

Nokia:

Nokia which is of course the WP platform pioneer, is also announcing on 2 new phones running WP8 called Nokia Lumia 920 and Nokia Lumia 820.

The Nokia Lumia 920 will come with a 4.5” screen, and the Nokia Lumia 820 with a smaller screen of 4.3”

The news around these 2 phone is about their support in the new PureView camera technology, which for these 2 phones will give a 21 Mega Pixel support.

Read more about these 2 new handsets at: http://www.theverge.com/2012/8/31/3281985/nokia-lumia-920-specs-pictures-leak

http://www.engadget.com/2012/08/31/nokia-lumia-820-920-leak/

Summary:

As I always state, the mobile world is dynamic and constantly changing, and we are already seeing that even for the new Windows Phone platform the biggest OEM’s are starting to dive in so it will be interesting to see how such change impacts the mobile market, and the existing iOS/Android and the RIM platforms.

From testing perspective we also see variety of new screen sizes which was and will always be a challenge for testers and test automation (Above we mention already 4.3”, 4.5”, 4.8”). Tablets for WP8 as you saw above are also starting to be deployed extending this platform market.

Regards,

Eran Kinsbruner

Latest Mobile world news (July 2012)

Hi,

I’ve collected few topics which are “hot” these days in the mobile world and which i find interesting and relevant to the global audience.

  • Apple states that NFC support  (Near Field communication) might be included in the next iPhone 5 device

http://www.businessinsider.com/iphone-5-may-include-nfc-chip-for-mobile-payments-2012-6

  • RIM (research in motion) is considering selling its business to Facebook or Amazon (Treat this as a rumor rather than a fact)

http://www.businessinsider.com/rim-considers-selling-its-handset-business-2012-6

  • Time spent on mobile apps vs. web browsing is growing year by year – see below latest trends (Minutes per day):

  • Microsoft announces on the new Windows 8 OS with Internet Explorer 10 release with new features, enhancements and more, as well as new Metro customizable UI

http://windows.microsoft.com/en-US/windows-8/release-preview

  • Check out the list of 20 best mobile phones in the world according to techradar site:

http://www.techradar.com/news/phone-and-communications/mobile-phones/20-best-mobile-phones-in-the-world-today-645440?artc_pg=22

Enjoy 🙂

Regards,

Eran Kinsbruner

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